From Zero to Ireland's Leading Performance Tuning Website
JTK Remapping had no online presence when we started in 2022. We built a website with manufacturer-specific landing pages, a vehicle performance calculator, AI-powered lead response, and ongoing SEO — helping them dominate search for remapping across Ireland and open a second location.
Client
JTK Remapping
Industry
Automotive / Performance Tuning
Location
Ireland
0 → 200-300
Monthly Leads
674K
Impressions (16mo)
#1
Manufacturer Rankings
2nd Location
Business Expansion
The Challenge
JTK Remapping is a performance tuning specialist in Ireland, offering ECU remapping and performance upgrades across all major vehicle manufacturers. When we started working together in 2022, they had no online presence whatsoever — no website, no search visibility, and no structured way to capture the demand that existed for their services.
The performance tuning market in Ireland is niche but competitive. Customers searching for remapping services tend to search by manufacturer — 'BMW remap Ireland', 'Audi performance tuning' — and without a website, JTK was invisible to all of them.
Our Solution
Website & Manufacturer-Specific SEO
We built a WordPress website from scratch with a content strategy designed to dominate manufacturer-specific searches. Rather than a single generic 'remapping' page, we developed individual landing pages for every major car manufacturer — BMW, Audi, Mercedes, Volkswagen, Ford, and more. Each page targets the specific searches people make when looking for performance tuning for their vehicle.
This approach means JTK Remapping now ranks at or near #1 for remapping and performance tuning searches across virtually every manufacturer in Ireland.
Vehicle Performance Calculator
We integrated a third-party vehicle selector widget that allows visitors to look up their specific vehicle and see the expected performance gains after a remap — horsepower, torque, and fuel economy improvements. This has become one of the most popular features on the site and a significant lead magnet, with 'remap calculator' being one of their highest-impression search queries at over 24,000 impressions.
AI-Powered Lead Response
With the volume of enquiries growing to 200–300 leads per month, we developed an AI agent to handle initial responses. The agent analyses each enquiry, calculates the expected performance gains for the customer's vehicle, and responds with personalised information to move them towards booking — automating what would otherwise be hours of manual response work each week.
Review Automation
We implemented our review automation platform (myreviews.ie) to systematically build their Google review profile. Using QR codes, SMS, and email prompts, satisfied customers can leave a review with minimal friction — strengthening JTK's local search presence and building the social proof that matters in an industry where trust is everything.
Social Media
We managed their social media presence, building a following and consistent content output that reinforces the brand's authority in the performance tuning space.
"Outstanding business to deal with from start to finish. The attention to detail James puts into all his work and the after support is second to none. 110% recommendable."
The Results
JTK Remapping's growth since 2022 has been one of our most impressive client outcomes. From no online presence at all, they now generate over 674,000 Google impressions across a 16-month period, with 41,800 clicks and an average CTR of 6.2%.
They rank #1 or close to it for remapping and performance tuning searches across every major car manufacturer in Ireland. The vehicle performance calculator alone drives significant traffic, with 'remap calculator' generating over 24,000 impressions as a search query.
The website consistently generates 200–300 leads per month — a volume that prompted us to build the AI response agent to handle initial customer communication at scale.
The most tangible result of this growth: JTK have opened a second location. The online presence we built has been a direct contributor to the business expansion that made a second premises viable.
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